Killarney resort · 180-key case study
A 180-key five-star lakes resort on the Muckross road, Killarney.
· I ·Challenge
The property held Fáilte Ireland 5-star, Welcome Standard, Sustainable Tourism Certificate and Discover Ireland pledge. All four certifications ran on different renewal calendars. The revenue team applied rate changes to Rezlynx by hand every morning based on a spreadsheet-driven yield model. Puck Fair weekend pricing was set two weeks in advance and never revisited — leaving significant revenue on the table in the final 48 hours.
· II ·Solution
The property added the Yield management module for Irish seasonality (€129/mo), the Regional playbook for Killarney (€79/mo), the Fáilte Ireland certification tracker (€39/mo) and the Booking Engine widget with Fáilte badges (€69/mo). Total: €316/month.
· III ·Result
Puck Fair weekend RevPAR rose 22% year-on-year — the yield module held inventory back and captured the final 48-hour pickup at a higher ADR. Certification renewal reminders arrived at 90, 60, 30 and 7 days out — no more scrambling in the week before an inspection. The regional playbook's Killarney lakes compset benchmark became the monthly revenue review reference for the management team.
· IV ·Compliance particulars
Fáilte Ireland grading pulled from the register on module activation. Revenue Commissioners VAT split (9% / 13.5% / 23%) applied per invoice line. Data Protection Commission (DPC) registration IE-14872 covers processing. Consumer Protection Act 2007 and SI 484/2013 govern the consumer relationship on direct bookings.
